The Bargaining Power Of Supplier And Generic Strategy Business Essay

The Bargaining Power Of Supplier And Generic Strategy Business Essay Generic strategy is the framework that explains in competitive advantage. According to Porter (Campbell, 2002), the generic strategy was insisted that there are three main options which are the best fit to the competition between firms that are differentiation, cost leadership and focus. In the past, the most consumers of computer market might know only Windows OS (operating system). Therefore in order to compete with large firm like Microsoft and the other, the differentiation strategy has been chosen by Steve Jobs. As a result, Macintosh, iPod and iPhone had been published and Apple can be achieved in several years later. Porters five forces analysis The bargaining power of supplier More bargaining power of supplier can determine less profitability in any companies (Smit, 2006). On the other hand, it can refer to the benefit of the buyer who may get better quality products. Apple Company has published the supplier responsibility report which explains the detail of Apples supplier standard (Apple, 2010). In addition, as can be seen from this report, Apple has tried to improve the efficiency of their supplier in order to meet their expectation and may reduce the bargaining power of their supplier. There is no doubt that Apple Company is still rapidly growing (Apple, 2010a), therefore the company still looking for new suppliers. Moreover, Apple has developed an ecosystem to obtain the best possible value and benefit to their customers and stakeholders. To decrease the bargaining power of Apples suppliers, the company allows new suppliers to register online on the companys website (Apple, 2010). Moreover, due to Apple is the leader technology company which has large demand of raw material. Thus, there are a plenty of suppliers which have been registered in order to be the Apples suppliers. Then, when there are more competitive among large number of suppliers, the bargaining power of them will be decreased. The bargaining power of buyer In order to achieve in the majority of markets, a company should meet the expectations of their customers which come from age, income, educational level, or even personality (Gilligan Wilson, 2003). Buyers seem to be more prices sensitive if the products are not differentiated because they can alternative to another retailer (Smit, 2006). However, Apple Companys positioning more focuses on less price sensitive customers which suppose to purchase premium product. Therefore, brand image of Apple had been created in order to contain the royalty of their customer and try to maintain their premium position. In addition, the product of Apple has been created base on differentiated and their customer requirement which cannot find from the other brands. (from lecture in the class) Furthermore, due to Apples products are differentiated form the other brands and the loyalty of Apple brand is quite high level, the bargaining power of buyers are therefore quite low. Threat of new entrance An entering of new companies to the industry may cause of decreasing the market share of the company (Hill Jones, 2009). However, Kurtz et al (2007) state that differentiation of product and brand as well as having a strong marketing strategy like competitive advantage might help the company to maintain the market share and generate profit. According to Apple (2010b), the operating system of Mac has been designed to unable to infect any PC viruses or any malware whereas Windows which is the operating system of Microsoft brand can be infected by varieties of PC viruses. Additionally, Graphical User Interface (GUI) of Apples applications is also different from the other brands. Furthermore, as can be seen Apple is differentiated from the other brand which make them have a strong position in the market. However, their competitors of MP3, phone, OS, Laptop PC, and the other products (Sony, Nokia, Microsoft, Dell, and so on) have tried to compete with Apple and they try to improve themselves as well as Apple Company. Consequently, the threat of new entry in Apple Companys level is low to medium and may increase in the future. , Threat of substitute product The products can be substituted by the same need of consumers (Campbell et al, 2002). For instance, if consumers want to buy a laptop, there are many choice of laptop which has similar performance and the same Operating System. Therefore they can pick the brand they want, nothing so different. However, Campbell (2002) insisted that the threat of substitute might have 2 factors which are the price and performance of the substitute and willingness of buyers to switch to the substitute. First the price and performance of the substitute, According to the feature of iPhone4 which is the earliest product of Apple, it combined together with smart phone which including FaceTime function, high quality camera and video recording, MP3, map and much more features. As a consequence, it is difficult for the other firms to substitute this company. In contrast, the price of Apples products is quiet high hence if the need of customer is not met, thus the competitor of Apple may have an opportunity to substitute the market. Secondly the willingness of buyers to switch to the substitute, the buyers may want to change supplier if they found the brand that have similar performance but cheaper. In Apple case, the customers are quiet high loyalty in the brand. As can be seen from Daily mail news (First Poulter, 2010), the first day that iPhone 4 released, there were crowned of people queued in front of their shops around the world. Furthermore, Campbell (2002) stated that the thread of substitute of the product can be as reduced as more buyers loyalty of the products. Consequently, the thread of substitute product of Apple is quiet low. The intensity of rivalry among competitor in the industry Businesses usually compete with each other in many ways for example, pricing, promotion, advertising and additional services (Campbell, 2002). In addition, Smit (2006) supports the idea that to compete between firms is similar to the jockeying for position which many tactics are used to compete with each other. Moreover, Campbell (2002) insists that the fifth force is the most important in five forces model and 3 factors of the fifth force have been explained. First the height of entry barriers and the number and size of the competitors in the industry (Campbell, 2002: p. 140), as mentioned above Apple have large firms to be their competitors such as Sony, Microsoft and more. On the other hand, due to the differentiated and quality of Apples products, it results in that Apple is in the first position of the most innovative company and their financial situation is successful (Bloomberg Businessweek, 2010) Second the degree of brand loyalty of customers (Campbell, 2002: p.141), as can be seen on the first day of releasing iPhone 4 (First Poulter, 2010) that there were more than thousands of people who queued to purchase iPhone 4 around the world, it additionally shows that the Apples brand loyalty of customers is high. Hence, the intense competition of Apple is quiet low. Third the power of buyers and availability of substitutes (Campbell, 2002: p.141), due to the differentiated in Apples products, it results in low bargaining power of the buyers and low availability of substitutes also. Conclusion In conclusion, due to achievement of Apples differentiated, the loyalty of their customers among the products and many firms want to be a part of Apples supplier, it result in low bargaining power of supplier and buyers, quiet low thread of new entrant and substitute of product and the intensity of rivalry is low. Thus it may be conclude that there are not many effects from five forces on Apple Company.

Frontier Expansion vs. the American Bison :: American America History

Frontier Expansion vs. the American Bison â€Å"The wilderness masters the colonist. It finds him a European in dress, industries, tools, modes of travel, and thought. It takes him from the railroad car and puts him in the birch canoe. It strips off the garments of civilization and arrays him in the hunting shirt and the moccasin. It puts him in the log cabin.... Before long he has gone to planting Indian corn and plowing with a sharp stick.... In short, at the frontier the environment is at first too strong for the man. He must accept the conditions which it furnishes, or perish, and so . . . little by little he transforms the wilderness, but the outcome is not the old Europe.... The fact is, that here is a new product that is American....† --Frederick Jackson Turner, 1893 The great westward expansion of European American pioneers is one of the most celebrated periods in our country’s history. We idealize its ruggedness, its characters, and the many sure dichotomies of the frontier: good versus evil, civilizations versus savagery, man versus the wilderness. The pioneers set out to create a new world, to push the boundaries of home, morality, and familiarity. In the process they irreversibly affected the established ecosystems and Native American dwellers. The challenges and harshness of the environment had their own effects upon the settlers, effects that have engrained themselves into our national consciousness. We celebrate â€Å"rugged individualism† while at the same time ignoring the price we pay for that stubbornness and strength of character. Westward expansion resulted in the extinction or endangerment of hundreds of native species of flora and fauna, altered entire ecosystems, such as the Great Plains, and impacted aquifers and w atersheds across the entire nation. One species famously affected by these pioneers and settlers was the American Bison, a relic of the last ice age. It is estimated that over 40 million of these great beasts roamed the American Plains in 1800. By 1883 the population was down to less than 6001. What happened? Why did those pioneers, so appreciative of the bounty that the â€Å"new† territory had given them, slaughter the bison throughout the 19th century? â€Å"They lived and moved as no other quadrupeds ever have, in great multitudes, like grand armies in review, covering scores of square miles at once. They were so numerous they frequently stopped boats in the rivers, threatened to overwhelm travelers on the plains, and in later years derailed locomotives and cars, until railway engineers learned by experience the wisdom of stopping their trains whenever there were buffaloes crossing the track.

Dementia Essay

I work in a mix residential home for the elderly, some of the clients, Dementia range from mild to severe. The clients are raised in a very different way to how I was raised and it is important that I must remember this and respect their this as we all have personal beliefs and preferences based on our background and upbringing. I have been brought as a Muslim where religious education was compulsory, however we still studied various other religions and were taught to respect all people and there beliefs. Prayers were a daily thing at the end of each assembly and whether or not I wanted to pat attention to the prayer time again I had to respect the people that did. Religion may affect people in many different ways, mainly because we all come from different backgrounds and are taught differently. However, it is important to respect how people honor their religion. I am an atheist however I still make time to talk to my clients about their religion even though my own beliefs it is not some thing that I choose to do as I know it makes the client happy it makes me happy to do this as I know it is some thing that they feel so strongly in and it is amazing at how much I really now look forward talking about it. It is part and parcel of the work that I do and part of showing the clients that we care about what makes them happy and respect their beliefs even if ours are different. It is important to remember that my own personal preferences are different to others and I can’t expect others to think, act and feel the same way as I do. For example I like to shower daily and some times twice daily, some of my clients do not like water and some really do not like showers or baths I have to respect there decision if they prefer not to have one and explain if possible that it is in, religion to smell nice and clean if they ignore this is in religion only but what they have to understand its nature to try and stay clean.

Body Systems - 6720 Words

BTEC 90 Credit/Extended Diploma in Public Services Unit 5 Physical Preparation, Health and Lifestyle for the Public Services Learner Resource Pack Introduction The human body is a very complex piece of machinery. It is made up of many different systems that work together to allow us to take part in a wide range of sports and everyday activities. It is important that anyone working with clients in the sport and exercise industry has a good understanding of how each of these systems works and copes with the stresses of exercise. This unit will explore the structure and the functions of the skeletal, muscular, cardiovascular and respiratory systems and how each of them is affected by†¦show more content†¦| | |There are also 7 tarsals in the foot, 5 metatarsals also in the foot as well as 14 phalanges (toes)| | | | | |Hip/pelvic girdle (ilium, ischium and pubis) | | |The hip girdle is made up of 2 halves that are fused together. The bones that make up each side are| | |the ilium, ischium and pubis | Anterior view of the skeleton [pic] Posterior view of the skeleton [pic] The vertebral column (spine) The vertebral column makes up two fifths of the total height of the body and is made up of 33 bones called vertebrae. It can be divided into five different sections: Different sections of the vertebral column |Section |Number of vertebrae in each section | |Cervical |7 vertebrae | |Thoracic |12 vertebrae |Show MoreRelatedHuman Body Systems657 Words   |  3 PagesThe human body has many systems the work together to help us stay alive and functioning. Body systems are the group of functions that work together to perform a task. There are 11 body systems in all. These include the skeletal, circulatory, excretory, reproductive and the digestive system. Each of these have a function to keep us working. 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